According to legend, when the Spanish conquistadors ran out of the brandy they brought from Europe, they began to distill a local agave drink, which became North America’s first indigenous distilled spirit. In 1873, this golden beverage was dubbed “tequila” by Don Cenobio Sauza, who founded La Perseverancia Distillery in Tequila, Mexico
According to legend, when the Spanish conquistadors ran out of the brandy they brought from Europe, they began to distill a local agave drink, which became North America’s first indigenous distilled spirit. In 1873, this golden beverage was dubbed “tequila” by Don Cenobio Sauza, who founded La Perseverancia Distillery in Tequila, Mexico